Company News, Marketing News

Women’s Shave Brand Billie Makes Brick & Mortar Debut at Walmart

Razor and grooming products, including new shave cream, will be sold online and in 4,000 US stores.

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By: Christine Esposito

Editor-in-Chief

Billie Inc. is launching at Walmart locations nationwide, the first retail destination for the fast-growing, digital-first women’s shave and grooming brand. The company’s shave products are available today on Walmart.com and will roll out to more than 4,000 US Walmart stores next month.    Walmart will stock a range of Billie’s products, including its hero starter kit, as well as a new Lavender Whipped Shaving Cream.   Billie launched in 2017 with a razor for women. The company’s portfolio h...

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